Chow Sang Sang Earplay Campaign
The wearer can mix and match the fun and playful jewellery of Chow Sang Sang's 'Play' Collection to their liking.
We created a video featuring two celebrities with the same name to play around with the concept - even with the same name, they can own their styles to express their unique personalities. The video was promoted on social media, and a game post was created to amplify the promotional efforts.
Chow Sang Sang
Social Media Content Creation